PUBLIC RELATIONS MARKETING
Leigh A. Chagnon, District Chair
Marketing and public relations are essential for a successful Kiwanis Club. Through marketing we “sell” Kiwanis; this helps recruit new members and gain partnerships for our service to children. Through positive public relations a club informs the public of Kiwanis’ excellent work while boosting the morale of club members. With so many choices for community involvement it is important to consistently communicate the unique Kiwanis story. Marketing and public relations affects both a club’s external and internal relationships.
The Primary Marketing and PR Goal for 2012-2013: Motivate every club to select a public relations chair, or designate an officer who will assume this responsibility. Most clubs have a member interested in writing or photography. If not, make such a person your next prospective member!
Use the available materials.
Check out the website for more information.
You may print the information you need from the web site listed below.
RESOURSES
Marketing and public/media relations resources
http://community.kiwanisone.org/media/p/164.aspx